Diveristy Marketing
Diversity markets are more psychologically and emotionally invested in the issues that impact their lives. Headliners such as housing, immigration, education, obesity and access to healthcare touch them more directly than other markets. Our team stays on top of trends and developments by monitoring key legislation, speaking with advocacy groups, participating in community events and always listening.
Bridgizz diversity practice group spans the agency’s global network, offering clients seamless resources and insights across multiple markets, varied geographies and emerging sub-groups. Services include:
• Outreach to media serving the ethnic (minorities) communities
• Influencer outreach
• Grassroots community outreach
• Diversity spokesperson training and support
• Multi-lingual message training
• Entertainment publicity and events
• Strategic partnerships
• Consumer product and service promotions
